Rhetorical Shifts From Republicans in Wisconsin, Pennsylvania and Kansas Exemplify the Political Liabilities of Unpopular Abortion Restrictions.
Republicans running for governor across the country are backing away from abortion bans they once endorsed.
U.S. Rep. Tom Tiffany, the Republican candidate for governor in Wisconsin, calls his state’s 20-week abortion limit “settled law.” Just three years ago, he co-sponsored a bill that would have banned abortion six weeks into pregnancy.
Stacy Garrity, the GOP’s candidate in Pennsylvania, has said during her campaign that she would “respect” the state’s current law, which allows abortion until 24 weeks of pregnancy. Four years ago, she called on abortion opponents “to engage and make a difference” in state laws after the fall of Roe v. Wade.
In Kansas, where abortion is legal until 22 weeks, Republican Ty Masterson has demurred when asked if, as governor, he would support a statewide referendum to eliminate the Kansas constitution’s abortion protections. Masterson had previously spoken at protests in opposition to reproductive rights and won the backing of state and national anti-abortion groups.
The candidates’ retreat suggests that, even as reproductive rights fade from the national spotlight and polls show voters are far more likely to prioritize cost-of-living concerns, the political ramifications of pushing for new abortion restrictions remain substantial. The rhetorical distancing also moves political conversations away from an issue that overwhelmingly energizes Democrats.
“That might be their strategy there, to try to demotivate Democratic turnout in the state to take abortion off the table as a voting issue,” said Ashley Kirzinger, a pollster at KFF, a nonpartisan health policy research, polling and journalism organization. That’s especially true in tighter races such as those in Wisconsin and Kansas, she said.
Tiffany’s, Garrity’s and Masterson’s campaigns did not reply to requests for comment. The 19th contacted multiple Republican-aligned pollsters who also did not immediately respond.
About 60 percent of Americans believe that abortion should be legal in most or all cases, including about two-thirds of independents, according to a poll from The 19th and YouGov.
That said, pushing for abortion restrictions has never been broadly popular. Even before Roe v. Wade was overturned in 2022, Republicans seeking general election typically would not campaign overtly on abortion bans, said Molly Murphy, a pollster and president of Impact Research, a Democratically-aligned polling firm.
“It would get discussed in donor meeting hot mics, endorsement questionnaires, etc, but candidates wouldn’t run on the fact that they’d ban abortion,” she wrote in an email.
Voters largely don’t consider abortion to be “settled law,” said Celinda Lake, a longtime Democratic pollster, noting that the share of voters opposing abortion bans has increased since the fall of Roe. “They feel like, ‘Wait a minute, it can be taken away again.’”
In some races, Democrats and their allies are trying to push abortion rights back under the microscope — a strategy geared toward energizing liberal voters, Kirzinger said.
Wisconsin’s Democratic nominee for governor, David Crowley, has said that, if elected, he would work with the state legislature to enshrine abortion rights into the state constitution — though it’s not clear how expansive that protection would be or whether it might supplant the state’s 20-week cutoff.
Pine Tree State Prosperity, a political action committee associated with the national Democratic Governors Association, is running advertising in Maine that highlights anti-abortion remarks made by Bobby Charles, the state’s Republican pick for governor. The Democratic nominee, Hannah Pingree, has led by double digits in recent polls. Charles’ campaign did not reply to a request for comment.
Planned Parenthood’s super PAC, called Planned Parenthood Votes, has focused its resources in states such as Michigan, where the Republican candidate, U.S. Rep. John James, has said that abortion is “decided.” Four years ago, James said he opposed abortion in all cases, and he has compared the practice to genocide. His campaign did not reply to a request for comment.
James’ running mate, Jay DeBoyer, recently suggested leveraging a state constitutional convention to enact a 12-week abortion ban in Michigan, according to recordings of the remarks reported by The Detroit News and Michigan Advance. DeBoyer has since said publicly that abortion is a “settled” issue in Michigan, where voters in 2022 amended the state constitution to protect abortion before fetal viability.
Some gubernatorial candidates are still pushing for abortion restrictions, albeit far less ambitious ones.
In New Mexico, where Democrats are expected to keep control of the governor’s mansion and already control both legislative chambers, Republican candidate Gregg Hull said he was “fully committed” to working with Texas Gov. Greg Abbott to reduce the number of Texans coming to the neighboring state for abortions.
Hull has repeatedly called himself “pro-life” but also said that he would not change the state’s abortion law, which imposes no time limits on the procedure, without legislative support. His campaign did not respond to a request for comment.
Abortion opponents are trying to revive the issue in a handful of states. SBA Pro-Life America, one of the nation’s leading anti-abortion groups, is pushing ads that characterize Democratic candidates for governor as well as the U.S. Senate and House of Representatives as extreme on the issue, including in Ohio, Wisconsin and Michigan.
But generally, voters are less likely to trust conservatives on abortion, Lake said. And talking about abortion, she added, is more likely to generate enthusiasm among key Democratic voting blocs, particularly young women and college-educated women, who typically support reproductive rights.
“We have in our research people who say, ‘I used to be pro-life, I didn’t support abortion, I would never get one, but I think this is a decision that needs to be made by a woman and her doctor,’” Lake said. “People now feel this is just way too dangerous. This has gone way too far.”
This article was previously published by The 19th on October 14, 2026.
Frequently Asked Questions (FAQ)
Why are some Republican gubernatorial candidates changing their abortion messaging?
According to the article, several Republican candidates are emphasizing support for existing state abortion laws rather than advocating for new restrictions. The shift appears to reflect concerns about the political risks of supporting abortion bans, particularly in competitive races where abortion rights remain a significant issue for many voters.
Which states are highlighted in the article?
The article focuses primarily on gubernatorial races in:
Wisconsin
Pennsylvania
Kansas
Michigan
Maine
New Mexico
What examples of changed positions does the article cite?
The article notes that some Republican candidates previously supported stricter abortion restrictions but are now describing current state abortion laws as settled or indicating they would respect existing policies. Examples include candidates in Wisconsin, Pennsylvania, Kansas, and Michigan.
How popular is legal abortion among Americans?
The article cites polling showing that approximately 60% of Americans believe abortion should be legal in most or all cases. Support is also reported to be strong among independent voters.
Why do abortion rights remain a political issue after Roe v. Wade was overturned?
The article suggests many voters believe abortion rights could still be restricted in the future, even in states where protections currently exist. As a result, abortion remains a motivating issue for many voters and advocacy groups.
How are Democrats responding to these Republican messaging shifts?
Democratic candidates and allied organizations are continuing to highlight abortion rights in campaign messaging. According to political analysts quoted in the article, this strategy is intended to energize supporters and keep attention focused on reproductive rights.
What role do advocacy groups play in these campaigns?
Both abortion-rights and anti-abortion organizations remain active. Groups such as Planned Parenthood Votes and SBA Pro-Life America are investing resources in advertising and voter outreach to influence public opinion and election outcomes.
Is abortion still a top issue for voters?
The article notes that many voters currently prioritize economic concerns such as affordability, housing, healthcare costs, and wages. However, abortion remains a significant issue for key voting blocs and can still influence voter turnout.
What does the article mean by calling abortion “settled law”?
In this context, candidates use the phrase to indicate that they do not currently intend to pursue changes to their state’s existing abortion laws. However, the article notes that many voters do not necessarily view abortion policy as permanently settled.
Which voter groups are most energized by abortion-rights issues?
The pollsters quoted in the article identify young women and college-educated women as among the groups most likely to be motivated by reproductive-rights issues during elections.
Are Republicans abandoning anti-abortion positions entirely?
No. The article indicates that some candidates and advocacy groups continue to support abortion restrictions. However, many candidates are speaking less prominently about new restrictions and are instead focusing on other campaign issues.
What is the central takeaway of the article?
The article argues that abortion restrictions continue to carry significant political risks for Republican candidates. As a result, some candidates are moderating or reframing their public positions while Democrats seek to keep reproductive rights at the forefront of campaign discussions.
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